Web content:

Creating, editing and updating

Webusers are very different from readers of the printed word. They generally only skim web pages until they find what they are looking for - and they are always only one short click away from leaving your page (and possibly website).

We therefore structure our web content very differently from print, with short headlines and paragraphs to aid speed-reading and a concentration on primary information-carrying words.

We ensure we meet reader expectations in copywriting web content, providing "sticky" landing pages that are helpful and accessible.

Search engine algorithms are a law unto themselves, but having web text which is clearly written, well structured and regularly updated is the best way to achieve consistently high search engine rankings.

Some B2B websites for which we provided content are:

Subsea 7 

Alba Power

Cytosystems

MDT International